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Two Texas men realize that as their house is burning, they have no way of calling 911. Both go back into the house to retrieve cell phones. Only one comes out alive. We can all imagine the instinct, just as we cannot bear what actually happened. A house in Plano, Texas, caught fire on Thursday. It was 1 in the morning. Be respectful, keep it civil and stay on topic. We delete comments that violate our policy, which we encourage you to read. Discussion threads can be closed at any time at our discretion.

The complaints with wearable fitness trackers are routinely uniform, symmetry series case for apple iphone x and xs - gray/burgundy If a device is slim and sleek, it tends not to provide very useful data beyond counting steps and telling you when you rolled around in your sleep, If it's powerful, on the other hand, it's typically bulky and designed at the expense of looking like something you'd actually want to wear in public, That makes Moov, with its companion mobile software that acts as a personalized fitness coach, possibly one of the first wearable trackers geared at both workout beginners and advanced health nuts that offers up actionable data and suggestive behavior changes, not just graphs and numbers we tend to ignore when they paint a lazy picture..

Moov launched Thursday with a crowdfunding campaign on its Web site aimed at raising $40,000 for an initial release this July. It has declined to disclose its source of funding thus far. The company is selling one of its trackers for $59 and two for $99 for the first 30 days, and hopes to retail the device for $120. Fixing us, using data with a human elementMoov looks very much your standard wearable tracker -- imagine Misfit's Shine affixed to a Fitbit Flex strap. It's meant to be worn on your ankle or wrist, but can be modified for activities like cycling to read data from your bike pedal and later, the company hopes, be compatible with things like golf clubs and baseball bats.

Though it's not radical in appearance, the device differentiates itself in both the capacity of its light-weight hardware and the power of its software, Moov contains not just an accelerometer and gyroscope for detecting movement in symmetry series case for apple iphone x and xs - gray/burgundy space and the force of that motion, but also a magnetometer to pick up on rotation, "It is akin to a Leap Motion because it uses a combination of those sensors to map an object in 3D space," said co-founder Meng Li, a Microsoft Research sensor expert who formed Moov last year with co-founders Nikola Hu and Tony Yuan, All three saw wearable tech as ripe, new territory to bring their sensor expertise to market..

Yuan is also a former Microsoft Research member who now specializes in Moov's hardware efforts. Hu is a former member of Microsoft's Halo team since Halo 2 in 2002 to the last of the Bungie-developed titles, Halo Reach, in 2011 where he worked on graphical applications. He moved on after that to be an iOS frameworks engineer at Apple. All three met at Microsoft Research more than a decade ago where they developed sensor-based gaming technologies before Hu moved on to Halo. "People at that time told me that the first tablet-sensor game was made by us," Hu said. "At that time, sensors were very raw and expensive. Tony gave me the latest hardware from last year, and the latest sensors are totally different. Day and night different.".

With Moov, those sensor advancements are used in conjunction with corresponding algorithms to match the activity type and then monitor your actions, Moov tells you in real time with a Siri-sounding voice when, for instance, the rate of your stride is too slow and the force of your foot hitting the ground too high, potentially causing stress on knees, Through its companion iOS app -- Android will be available three months after launch, the company said -- Moov can be toggled to track any one of five different activities: cycling, swimming, running, weight training, and boxing, Running and cycling give you real-time feedback symmetry series case for apple iphone x and xs - gray/burgundy via audio, while weight training and boxing have video components with professional coaches -- all of whom wore Moov throughout their recording so that your movements can be matched to theirs -- that give personalized feedback that learns how to tailor itself as you progress..

Users can choose from a group of coaches for the video-enabled activities, and those activities are gamified with high scores and competitive social sharing elements. "It's like Guitar Hero," Li said, showcasing on an iPad screen the ways in which the pair of Moovs on Hu's wrists were attempting to match those of the on-screen boxing coach, signaling to Hu in a sidebar stream of mismatching colors when he was performing a jab with poor form. Asked why coaching with an artificial intelligence aspect was an integral push for Moov, Hu and Li said it came from personal experience. "There's an energy in working with a coach," said Li, an avid runner who believes in the inspiration, but also reinforcement, a coach can provide. "When I cheat, she yells at me, but it's still fun. I don't have a lot of time to do that now, especially doing a startup, so I wanted a coach with me 24/7," she added.

Hu sees value in coaches from the perspective of not just creating a more engaging experience with software as a human replacement, but in also creating an environment where one can reap the most benefit from a situation in which a real-life, costly coach is not symmetry series case for apple iphone x and xs - gray/burgundy an option for most people, "The best sport I can do is snowboarding, Why? Because I had a coach from the beginning," explained Hu, "So why not bring a coach to everybody?", The company is hoping to expand the native components of its app into activities like martial arts, golfing, and yoga, but is also releasing an SDK for developers to create their own add-ons to Moov..

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